Bluefield Daily Telegraph... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

Bluefield Daily Telegraph

Bluefield, West Virginia

Owner: Community Newspaper Holdings (Ala.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

Did not report

2004

Did not report

2003

Did not report

2002

Did not report

2001

Did not report

2000

Did not report

1999

Did not report

1998

0.0

1997

Did not report

1996

0.0

1995

Did not report

1994

0.0

1993

11.1

1992

0.0

1991

Did not report

1990

Did not report

The latest year at peak is

1993

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for Bluefield Daily Telegraph

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

N/A

7.7

N/A

2004

N/A

7.7

N/A

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Community Newspaper Holdings (Ala.),

has a companywide, circulation-weighted Diversity Index of 41.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for Bluefield Daily Telegraph

This paper

Peer group

The median Diversity Index is 33 for all newspapers

reporting in this circulation category of 10,001 to 25,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Herald, Sharon, Pennsylvania, with a 8 percent non-white staff in a community that is 7.3 percent non-white. Its index is 110.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 18,929 ranks 504 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of Bluefield Daily Telegraph

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

0.5

638

Black

5.8

7,506

Asian and Pacific Islander

0.5

591

Native-American

0.2

216

Other non-white

0.1

Multi-racial

0.7

955

Non-white

7.7

9,972

White

92.3

119,941

Total

129,913

Home county: Mercer

Race/ethnicity

% of population

Number of residents

Hispanic

0.5

285

Black

5.8

3,657

Asian and Pacific Islander

0.5

295

Native-American

0.2

121

Other non-white

0.1

Multi-racial

0.8

512

Non-white

7.8

4,907

White

92.2

58,073

Total

62,980

The home county of this newspaper is Mercer.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

Bluefield Daily Telegraph

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

24701 / Bluefield / WV / 0 mi.

5,819

9,173

63.4

$26,882

14.5

0.5

12.5

0.1

0.3

24740 / Princeton / WV / 11.7 mi.

5,010

12,967

38.6

$26,984

4.7

0.4

2.7

0.2

0.6

24605 / Bluefield / VA / 8.7 mi.

1,697

4,157

40.8

$29,371

7.5

0.7

4.5

0.3

1.0

24651 / Tazewell / VA / 22.1 mi.

826

2,341

35.3

$30,614

7.3

0.5

5.6

0.1

0.4

24630 / North Tazewell / VA / 18.4 mi.

769

2,533

30.4

$27,264

3.4

0.3

1.8

0.2

0.6

24641 / Richlands / VA / 34.2 mi.

371

3,065

12.1

$23,211

2.4

0.4

0.1

1.4

24614 / Grundy / VA / 48.2 mi.

352

3,807

9.2

$21,768

3.4

0.6

2.1

0.0

0.3

24609 / Cedar Bluff / VA / 34.1 mi.

312

3,242

9.6

$28,360

9.6

1.3

7.7

0.2

0.0

24747 / Rock / WV / 6.2 mi.

307

1,228

25.0

$27,092

2.7

0.8

1.1

0.2

24801 / Welch / WV / 16.5 mi.

307

2,272

13.5

$19,115

17.1

0.8

15.1

0.2

24712 / Athens / WV / 17.8 mi.

280

697

40.2

$29,821

6.1

0.5

3.5

0.2

1.4

24963 / Peterstown / WV / 28.3 mi.

271

1,484

18.3

$27,896

1.6

0.4

0.2

0.1

24314 / Bastian / VA / 9.8 mi.

186

612

30.4

$34,125

1.0

0.1

0.6

0.1

0.0

24315 / Bland / VA / 16.1 mi.

179

1,343

13.3

$29,727

7.3

0.5

5.7

0.0

0.2

25971 / Lerona / WV / 18.8 mi.

154

211

73.0

$36,477

2.7

1.1

0.5

0.2

0.0

24124 / Narrows / VA / 16.2 mi.

152

1,807

8.4

$32,361

1.8

0.7

0.3

0.1

24836 / Gary / WV / 19.3 mi.

144

246

58.5

$25,667

30.5

0.7

27.7

0.2

0.0

24733 / Lashmeet / WV / 9.9 mi.

142

583

24.4

$23,036

1.2

0.2

0.1

0.2

0.0

24635 / Pocahontas / VA / 6.3 mi.

138

293

47.1

$24,167

3.2

1.3

0.0

0.2

24613 / Falls Mills / VA / 6 mi.

137

498

27.5

$31,944

2.2

0.4

0.9

0.1

0.0

24737 / Montcalm / WV / 4 mi.

132

301

43.9

$20,489

2.6

0.9

0.1

0.5

0.0

24366 / Rocky Gap / VA / 5.2 mi.

130

473

27.5

$29,250

7.3

1.0

5.3

0.4

0.0

24868 / Northfork / WV / 11.6 mi.

128

623

20.5

$16,380

43.5

0.8

41.6

0.3

0.0

24637 / Pounding Mill / VA / 32.9 mi.

127

1,011

12.6

$35,147

1.3

0.4

0.1

0.2

0.5

24736 / Matoaka / WV / 11.2 mi.

114

406

28.1

$23,145

1.8

0.0

0.4

24147 / Rich Creek / VA / 22.4 mi.

111

448

24.8

$34,318

1.9

1.1

0.5

0.0

0.2

24892 / War / WV / 25.6 mi.

101

932

10.8

$14,918

3.9

0.3

2.9

0.2

0.0

24844 / Iaeger / WV / 33.4 mi.

100

1,072

9.3

$18,125

1.5

0.4

0.1

0.0

24853 / Kimball / WV / 17.7 mi.

386

23.1

$18,667

37.3

1.1

34.3

0.2

0.1

24382 / Wytheville / VA / 24.9 mi.

5,917

1.5

$30,947

6.7

0.6

4.5

0.1

0.6

24715 / Bramwell / WV / 6.5 mi.

309

28.5

$19,231

7.6

0.0

6.1

0.0

24808 / Anawalt / WV / 11.9 mi.

236

36.4

$16,103

8.5

0.0

7.6

0.2

0.0

24602 / Bandy / VA / 25.9 mi.

316

24.7

$25,417

1.6

0.9

0.0

0.1

24639 / Raven / VA / 37.8 mi.

1,353

5.8

$19,276

0.7

0.2

0.0

0.1

0.0

24918 / Ballard / WV / 29.7 mi.

596

11.9

$34,464

1.9

0.1

0.8

0.0

24850 / Jolo / WV / 33.5 mi.

488

13.9

$15,967

0.8

0.2

0.0

24656 / Vansant / VA / 50.4 mi.

1,632

4.1

$25,381

1.1

0.4

0.2

0.1

0.2

24606 / Boissevain / VA / 8.6 mi.

200

32.0

$31,786

6.4

0.8

5.0

0.0

0.2

24731 / Kegley / WV / 9.9 mi.

104.9

$8,977

1.2

0.0

24881 / Roderfield / WV / 28.3 mi.

342

17.8

$19,323

5.9

1.2

4.1

0.1

24951 / Lindside / WV / 36.5 mi.

679

8.5

$26,097

2.4

0.3

1.0

0.1

0.0

24825 / Crumpler / WV / 10.8 mi.

177

32.2

$17,917

10.6

0.2

10.1

0.0

25922 / Spanishburg / WV / 13.2 mi.

154

36.4

$41,719

0.8

0.0

0.3

24604 / Bishop / VA / 19.3 mi.

146

37.0

$34,737

5.7

0.0

5.7

0.0

24631 / Oakwood / VA / 42 mi.

774

6.5

$29,542

19.1

0.6

18.1

0.0

0.2

24815 / Berwind / WV / 24.3 mi.

294

15.6

$17,333

6.9

0.3

5.9

0.0

0.1

24861 / Maybeury / WV / 9.2 mi.

169

27.2

$10,714

44.2

0.7

43.0

0.0

0.2

24872 / Panther / WV / 38.9 mi.

389

11.6

$13,659

1.2

0.8

0.1

0.0

25820 / Camp Creek / WV / 15.8 mi.

120

35.8

$18,750

1.3

0.3

0.0

0.7

0.0

24817 / Bradshaw / WV / 31.7 mi.

364

11.0

$12,438

0.6

0.0

0.5

0.0

24856 / Leckie / WV / 11 mi.

129.0

$44,167

0.0

24724 / Freeman / WV / 7.4 mi.

50.6

$21,250

17.9

0.0

17.9

0.0

24862 / Mohawk / WV / 39.3 mi.

301

12.6

$16,500

0.7

0.1

0.0

24871 / Pageton / WV / 13.6 mi.

282

13.1

$20,500

11.4

0.6

8.9

0.0

0.3

24830 / Elbert / WV / 17.4 mi.

33.0

$35,625

20.3

0.0

14.7

1.0

0.0

24620 / Hurley / VA / 44.1 mi.

1,240

2.4

$17,122

1.1

0.5

0.2

0.0

24828 / Davy / WV / 26.7 mi.

411

7.3

$14,281

1.5

0.2

1.0

0.0

0.1

24612 / Doran / VA / 36 mi.

114

24.6

$17,313

4.0

2.2

0.0

24714 / Beeson / WV / 12.6 mi.

58.3

$23,750

0.8

0.0

0.8

24884 / Squire / WV / 19.1 mi.

112

25.0

$22,604

16.6

0.0

16.2

0.0

24888 / Thorpe / WV / 16.7 mi.

43.1

$17,750

28.1

0.0

28.1

0.0

24866 / Newhall / WV / 21.7 mi.

265

9.1

$17,181

4.1

0.2

2.0

0.5

0.0

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