Springfield News-Sun... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

Springfield News-Sun

Springfield, Ohio

Owner: Cox Enterprises (Ga.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

8.6

2004

8.8

2003

11.8

2002

11.4

2001

8.8

2000

12.5

1999

11.4

1998

11.8

1997

10.3

1996

11.4

1995

10.8

1994

14.3

1993

11.8

1992

11.4

1991

11.4

1990

Did not report

The latest year at peak is

1994

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for Springfield News-Sun

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

8.6

10.7

2004

8.8

10.8

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Cox Enterprises (Ga.),

has a companywide, circulation-weighted Diversity Index of 66.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for Springfield News-Sun

This newspaper's Newsroom Diversity Index is 80.

This paper

Peer group

Compare that with 44, which is the median Diversity Index for all newspapers

reporting in this circulation category of 25,001 to 50,000 daily sales.

In that group, this newspaper's Diversity Index ranks 24 out of 140

newspapers reporting in the category of 25,001 to 50,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Herald & Review, Decatur, Illinois, with a 11.1 percent non-white staff in a community that is 11 percent non-white. Its index is 101.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 28,929 ranks 353 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of Springfield News-Sun

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

1.1

1,934

Black

7.5

13,728

Asian and Pacific Islander

0.5

878

Native-American

0.3

462

Other non-white

0.1

225

Multi-racial

1.4

2,485

Non-white

10.8

19,712

White

89.2

162,742

Total

182,454

Home county: Clark

Race/ethnicity

% of population

Number of residents

Hispanic

1.2

1,699

Black

8.9

12,867

Asian and Pacific Islander

0.5

782

Native-American

0.2

353

Other non-white

0.1

187

Multi-racial

1.5

2,106

Non-white

12.4

17,994

White

87.6

126,748

Total

144,742

The home county of this newspaper is Clark.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

Springfield News-Sun

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

45503 / Springfield / OH / 4.1 mi.

7,066

13,821

51.1

$40,113

8.9

0.9

5.5

0.1

1.0

45505 / Springfield / OH / 3.8 mi.

4,151

9,266

44.8

$28,666

18.9

1.2

14.8

0.4

0.2

45504 / Springfield / OH / 1.1 mi.

4,100

7,327

56.0

$42,541

7.0

0.9

3.5

0.3

0.9

45502 / Springfield / OH / 1.5 mi.

3,038

6,082

50.0

$54,457

4.4

0.6

2.2

0.2

0.4

43078 / Urbana / OH / 12.8 mi.

1,895

8,332

22.7

$40,954

6.7

0.9

3.7

0.3

0.4

45506 / Springfield / OH / 1.3 mi.

1,820

6,065

30.0

$31,737

45.5

1.0

41.2

0.3

0.2

45344 / New Carlisle / OH / 7.9 mi.

1,217

6,663

18.3

$43,066

4.1

2.1

0.3

0.2

0.3

45368 / South Charleston / OH / 10.9 mi.

840

1,944

43.2

$45,678

3.1

0.3

1.3

0.2

0.3

45323 / Enon / OH / 5.5 mi.

641

2,181

29.4

$50,208

3.5

1.0

0.6

0.2

0.6

45369 / South Vienna / OH / 12.1 mi.

516

1,182

43.7

$51,875

3.2

0.7

0.6

0.3

0.2

43331 / Orchard Island / OH / 37 mi.

360

2,378

15.1

$32,886

2.6

0.8

0.2

0.4

0.2

43072 / Saint Paris / OH / 14 mi.

352

2,126

16.6

$43,750

2.1

0.5

0.4

0.3

0.2

43044 / Mechanicsburg / OH / 16.2 mi.

330

2,010

16.4

$43,393

2.5

0.6

0.8

0.2

0.1

45341 / Medway / OH / 8.9 mi.

277

1,717

16.1

$38,191

6.2

3.9

0.6

0.1

0.3

43140 / Summerford / OH / 20.4 mi.

265

6,959

3.8

$45,226

13.8

0.7

11.0

0.2

0.6

45387 / Yellow Springs / OH / 8.3 mi.

209

2,251

9.3

$54,603

19.0

1.6

11.3

0.3

1.2

45324 / Fairborn / OH / 11.1 mi.

153

16,076

1.0

$37,745

13.6

1.7

6.7

0.3

3.0

45314 / Cedarville / OH / 11.9 mi.

106

1,204

8.8

$42,469

4.9

0.7

1.9

0.3

0.7

43009 / Cable / OH / 19.1 mi.

617

12.8

$53,105

2.4

0.4

1.0

0.2

0.1

43357 / West Liberty / OH / 22.6 mi.

1,589

4.0

$47,995

1.9

0.3

0.4

0.2

45349 / North Hampton / OH / 6 mi.

170.3

$41,250

3.6

0.0

0.9

43311 / Bellfntn / OH / 28.5 mi.

7,459

0.8

$40,233

7.3

0.9

3.7

0.1

0.8

43060 / North Lewisburg / OH / 23.5 mi.

952

5.5

$50,396

3.0

0.5

0.9

0.2

0.1

45335 / Jamestown / OH / 19.2 mi.

2,478

1.9

$47,200

4.2

0.7

1.7

0.6

0.4

43153 / South Solon / OH / 18.6 mi.

356

11.2

$39,063

3.0

0.5

1.6

0.2

0.3

43318 / De Graff / OH / 26.3 mi.

1,270

3.0

$47,331

1.7

0.6

0.5

0.2

0.1

45403 / Dayton / OH / 18 mi.

6,916

0.5

$27,614

10.4

2.2

4.7

0.3

0.9

43010 / Catawba / OH / 12.5 mi.

68.9

$39,432

1.4

0.0

45424 / Huber Heights / OH / 14.3 mi.

18,181

0.1

$50,551

16.2

1.7

9.7

0.3

2.3

45316 / Clifton / OH / 8.2 mi.

37.5

$42,188

11.7

0.6

1.2

0.0

45389 / Christiansburg / OH / 11.9 mi.

213

10.8

$32,500

1.3

0.2

0.4

0.2

0.4

45385 / Xenia / OH / 15.9 mi.

13,239

0.2

$41,396

15.4

1.0

12.0

0.3

0.4

43343 / Quincy / OH / 26 mi.

575

3.3

$38,083

1.7

0.5

0.1

0.3

43128 / Jeffersonville / OH / 22 mi.

939

1.7

$39,435

7.2

0.7

3.7

0.3

0.2

43040 / Marysville / OH / 32 mi.

8,773

0.2

$51,599

6.8

0.9

4.0

0.2

0.8

45317 / Lena / OH / 18.3 mi.

388

3.4

$41,156

1.1

0.1

0.4

0.3

0.2

File

oh_springfield_news-sun

Time

5/19/05 5:50 PM

Page

353

Member

136800