Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
The Berkshire Eagle, Pittsfield
Pittsfield, Massachusetts
Owner: MediaNews Group (Colo.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year Non-white % of newsroom staff
2005 Did not report
2004 0.0
2003 0.0
2002 0.0
2001 0.0
2000 0.0
1999 0.0
1998 Did not report
1997 Did not report
1996 Did not report
1995 0.0
1994 0.0
1993 Did not report
1992 0.0
1991 Did not report
1990 Did not report
The latest year at peak is 2004
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for The Berkshire Eagle, Pittsfield
Year Non-white % of newsroom staff Non-white % of circulation area Newsroom Diversity Index (parity=100)
2005 N/A 5.8 N/A
2004 0.0 6.0 0
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, MediaNews Group (Colo.),
has a companywide, circulation-weighted Diversity Index of 47.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for The Berkshire Eagle, Pittsfield
This paper
Peer group
The median Diversity Index is 44 for all newspapers
reporting in this circulation category of 25,001 to 50,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Herald & Review, Decatur, Illinois, with a 11.1 percent non-white staff in a community that is 11 percent non-white. Its index is 101.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 30,009 ranks 341 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of The Berkshire Eagle, Pittsfield
Circulation area
Race/ethnicity % of population Number of residents
Hispanic 1.7 2,402
Black 1.9 2,745
Asian and Pacific Islander 1.0 1,401
Native-American 0.1 191
Other non-white 0.1 173
Multi-racial 1.1 1,510
  Non-white 6.0 8,422
White 94.0 132,993
Total 141,415
Home county:  Berkshire
Race/ethnicity % of population Number of residents
Hispanic 1.7 2,286
Black 1.9 2,570
Asian and Pacific Islander 1.0 1,352
Native-American 0.1 177
Other non-white 0.1 161
Multi-racial 1.1 1,446
  Non-white 5.9 7,992
White 94.1 126,961
Total 134,953
The home county of this newspaper is Berkshire.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and 
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
  1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
  2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
  3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
  4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
  5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. 
  6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
  7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
  8. Source for the demographics of residents of that circulation area: US Census 2000.
  9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
      
Demographics of ZIP Codes
where sales were reported by
The Berkshire Eagle, Pittsfield
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office Weekday sales Households Penetration % (daily sales per 100 households) Median household income Non-white
% of
population		 Hispanic
% of
population		 Black
% of
population		 Native
% of
population		 Asian
% of
population
01201 / Richmond / MA / 3.5 mi. 12,634 20,433 61.8 $36,448 8.2 2.0 3.4 0.1 1.2
01226 / Dalton / MA / 7.7 mi. 1,501 3,068 48.9 $49,238 2.5 0.9 0.4 0.1 0.6
01238 / West Becket / MA / 10.1 mi. 1,481 2,608 56.8 $42,538 4.8 2.4 0.6 0.1 1.1
01240 / Lenox / MA / 6.4 mi. 1,422 2,242 63.4 $43,700 5.1 1.9 1.3 0.1 1.1
01230 / Van Deusenville / MA / 16.4 mi. 1,341 3,725 36.0 $45,630 6.0 1.8 2.0 0.1 1.1
01247 / North Adams / MA / 18.3 mi. 1,263 7,235 17.5 $29,288 5.3 1.8 1.4 0.2 0.7
01220 / Adams / MA / 14.3 mi. 1,166 4,245 27.5 $33,102 2.4 0.8 0.4 0.1 0.2
01267 / Wmstown / MA / 16.6 mi. 966 2,883 33.5 $51,503 10.5 2.7 2.6 0.1 3.1
01237 / New Ashford / MA / 5.3 mi. 677 981 69.0 $45,951 3.7 0.9 0.7 0.0 1.0
01225 / Cheshire / MA / 10.2 mi. 583 1,114 52.3 $40,399 2.5 0.5 0.4 0.1 0.7
01235 / Peru / MA / 10.4 mi. 432 982 44.0 $42,467 2.4 0.3 0.4 0.0 0.4
01236 / Housatonic / MA / 13.4 mi. 392 870 45.1 $48,281 3.2 1.8 0.6 0.0 0.4
01262 / Stockbridge / MA / 9.8 mi. 392 395 99.2 $37,917 7.5 4.3 2.0 0.1 0.6
01223 / Washington / MA / 9.8 mi. 374 667 56.1 $48,750 2.7 0.9 0.7 0.2 0.3
01257 / Sheffield / MA / 24.8 mi. 299 982 30.4 $45,586 3.5 1.3 1.1 0.4 0.4
01266 / West Stockbridge Center / MA / 8.3 mi. 297 726 40.9 $51,818 2.4 1.0 0.4 0.1 0.5
05201 / Woodford / VT / 28 mi. 277 6,313 4.4 $34,417 3.5 1.0 0.6 0.3 0.8
01254 / Richmond / MA / 3.8 mi. 258 421 61.3 $58,125 3.3 0.5 1.4 0.8 0.4
05301 / West Brattleboro / VT / 39.1 mi. 247 7,154 3.5 $35,060 5.8 1.4 0.8 0.2 1.4
12534 / Hudson / NY / 25.3 mi. 223 7,422 3.0 $32,741 20.2 4.9 11.6 0.2 1.4
05262 / South Shaftsbury / VT / 32 mi. 202 997 20.3 $43,616 2.0 0.6 0.3 0.1 0.4
12018 / Glass Lake / NY / 15.9 mi. 195 2,790 7.0 $57,713 2.6 0.9 0.3 0.3 0.4
12168 / Stephentown Center / NY / 5.8 mi. 162 827 19.6 $42,250 3.0 1.3 0.1 0.3 0.2
01258 / South Egremont / MA / 23 mi. 158 64 246.9 $53,125 0.0 0.0 0.0 0.0 0.0
01253 / Otis / MA / 20.5 mi. 156 283 55.1 $54,107 3.5 0.3 0.9 0.0 0.9
12090 / Walloomsac / NY / 28.7 mi. 143 2,426 5.9 $40,799 2.3 0.7 0.4 0.3 0.4
01222 / Ashley Falls / MA / 25.8 mi. 140 314 44.6 $51,250 4.0 1.6 1.1 0.1 0.1
05257 / Wolumsak / VT / 30.8 mi. 133 844 15.8 $42,357 3.6 1.2 0.4 0.1 1.0
12037 / Chatham / NY / 14.1 mi. 127 1,682 7.6 $42,391 5.4 1.2 1.8 0.2 0.6
12125 / New Lebanon Center / NY / 3 mi. 121 597 20.3 $42,063 5.6 1.1 1.3 0.1 2.1
01103 / Springfield / MA / 41.8 mi. 120 1,519 7.9 $17,899 68.7 43.8 17.2 0.5 4.1
01242 / Lenox Dale / MA / 8.9 mi. 117 51 229.4 $80,783 1.8 0.9 0.0 0.0 0.0
01001 / Agawam / MA / 41.6 mi. 99 6,987 1.4 $45,735 4.6 1.7 1.0 0.1 1.2
01245 / West Otis / MA / 16.9 mi. 98 396 24.7 $50,903 4.4 1.3 0.5 0.2 0.6
01256 / Savoy / MA / 15.9 mi. 93 287 32.4 $41,477 3.1 0.7 0.7 0.4 0.0
01060 / Northampton / MA / 32.8 mi. 84 6,998 1.2 $38,739 14.8 5.7 2.4 0.3 4.4
01129 / Springfield / MA / 45.4 mi. 80 2,756 2.9 $46,076 25.1 8.0 13.8 0.3 1.4
05261 / South Pownal / VT / 22.3 mi. 79 960 8.2 $35,688 2.7 0.3 0.4 0.4 0.7
01020 / Chicopee / MA / 40.2 mi. 71 12,537 0.6 $37,282 7.6 4.1 1.3 0.1 1.1
01255 / South Sandisfield / MA / 24 mi. 69 295 23.4 $45,469 3.6 1.1 0.5 0.1 0.1
01085 / Westfield / MA / 34.6 mi. 64 15,051 0.4 $45,482 7.8 4.9 0.8 0.2 0.8
01026 / West Cummington / MA / 22.9 mi. 63 399 15.8 $42,917 5.7 3.1 0.6 0.4 0.3
01089 / West Springfield / MA / 39.4 mi. 62 11,823 0.5 $40,266 11.6 5.8 1.9 0.2 2.0
12196 / West Sand Lake / NY / 18.3 mi. 62 1,069 5.8 $54,205 1.9 0.6 0.2 0.1 0.7
12029 / Canaan / NY / 5.6 mi. 59 461 12.8 $56,250 15.5 3.0 10.6 0.3 0.4
01098 / Worthington / MA / 23.3 mi. 57 494 11.5 $52,734 2.4 1.1 0.2 0.1 0.2
01040 / Holyoke / MA / 36.8 mi. 56 14,967 0.4 $30,441 46.0 41.4 2.6 0.1 0.8
05352 / Stamford / VT / 24.3 mi. 51 313 16.3 $48,988 1.7 0.3 0.0 0.3 0.4
12153 / Taborton / NY / 14.1 mi. 50 343 14.6 $59,861 1.9 0.6 0.0 0.6 0.4
01028 / East Longmeadow / MA / 46.4 mi. 44 5,257 0.8 $62,835 3.1 0.9 0.7 0.0 0.9
01264 / Tyringham / MA / 14.7 mi. 43 94 45.7 $49,750 3.9 1.3 0.4 0.0 0.4
01075 / South Hadley Falls / MA / 38 mi. 39 6,595 0.6 $46,731 7.3 2.4 1.2 0.1 2.6
01095 / Wilbraham / MA / 47.3 mi. 38 4,957 0.8 $64,691 4.4 1.4 1.1 0.0 1.3
06018 / North Canaan / CT / 28 mi. 35 1,150 3.0 $39,440 5.1 2.8 1.1 0.1 0.2
01035 / North Hadley / MA / 36.1 mi. 31 1,895 1.6 $51,851 5.3 1.7 0.8 0.1 1.6
12077 / Glenmont / NY / 24.2 mi. 31 1,959 1.6 $66,270 11.2 3.0 5.3 0.1 1.8
01057 / Monson / MA / 53 mi. 30 3,050 1.0 $52,159 3.0 1.1 0.5 0.2 0.3
01053 / Leeds / MA / 30.3 mi. 24 578 4.2 $56,094 5.2 2.8 0.4 0.0 0.2
01011 / Chester / MA / 20.3 mi. 23 799 2.9 $45,511 2.3 1.3 0.2 0.1 0.0
12060 / Red Rock / NY / 8.2 mi. 20 567 3.5 $46,319 4.8 0.7 1.3 0.1 0.9
06840 / New Canaan / CT / 84.5 mi. 18 6,824 0.3 $141,592 6.1 1.7 1.0 0.0 2.3
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